Research

I will start of by researching the  brand ‘Coca-Cola’ to see what year ‘Coke’ was created, by who, where it originated, who they sponsor and I will also look at the other products of ‘Coca-Cola’ so that I can include some history in the advertisement.
Then I will look at adverts to see what the Structure, Techniques and Characteristics of products or services are and to decide what type of Advertisement I would like to produce. I will look at adverts that have the similar style to what I would like to make and see what they include in the ad to make this certain style work.
Then after this I will research the fashion, music and camera technology for each year after ‘Coke’ was made up until today so I can include this into the advertisement.